Denis Sinelnikov
How to Create Evergreen Content that Stands the Test of Time
Strong search engine optimization (SEO) requires content that is relevant and actionable. Often, this means following trends and news...
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Denis Sinelnikov
Feb 15, 20234 min read
FORBES Feature: Using Social Media & Digital Marketing Metrics To Develop Or Change Your Brand Image
Developing and changing your brand image, or even just changing where you focus on your brand, can be challenging. Social media and...
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Denis Sinelnikov
Feb 8, 20236 min read
What Is An Effective Lead Generation Strategy In Digital Marketing?
You spend hours crafting a beautiful newsletter. You have everything you need: a catchy headline that will draw people to open your...
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Denis Sinelnikov
Jan 20, 20234 min read
Team Building Activities That Strengthen Your Company
"I don't know who to reach out to on my team." "I don't feel like I have support from my supervisors." "Who do I go to for help?" These...
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Denis Sinelnikov
Jan 10, 20234 min read
FORBES Council Feature: 5 Lessons For New Digital Marketing Agency Owners
Having a successful digital marketing agency gives me a good feeling. I am proud of what I have achieved over the last 20 years. However,...
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Denis Sinelnikov
Dec 9, 20223 min read
How to Build a Positive Work Culture
Your workplace was easy when it was just you. As you've added to your team, you've seen new insights and ideas. Your company has grown,...
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Denis Sinelnikov
Dec 6, 20224 min read
FORBES Council Feature: The Why And How Of A Digital Marketing Audit
“I’m doing everything I’m supposed to. I don’t understand why my online ads aren’t working anymore,” a client—let’s call her Mary—said to...
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Denis Sinelnikov
Nov 26, 20223 min read
How Do Social Media Algorithms Work?
Social media has become an integral part of our lives. We use it to keep up with friends and family as well as stay current on news...
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Denis Sinelnikov
Nov 12, 20223 min read
Brand Marketing: Design a Corporate Identity Package
If I say the name Nike, you have a few images that come immediately to mind. Perhaps you see the iconic swipe. Do you see that swipe on...
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Denis Sinelnikov
Nov 1, 20223 min read
FORBES Council Feature: Digital PR Strategies That Can Improve Your SEO
Every serious SEO strategy discusses building high-value backlinks. While many digital marketers rely on strategies such as guest...
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Denis Sinelnikov
Oct 21, 20223 min read
What Is Social Media’s Impact on Local SEO?
Do you need social media to boost your SEO if your market is your own local area? Many small businesses, from restaurants to stores and...
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Denis Sinelnikov
Oct 13, 20223 min read
When and How to Run a Digital Marketing Audit
At some point in our entrepreneurial career, we all hear the dreaded A-word: audit. Despite the association that the word audit has in...
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Denis Sinelnikov
Sep 30, 20224 min read
FORBES Council Feature: 10 Ways To Develop A Successful Multilayer Digital Marketing Campaign
From the living room to the C-suite, people want to engage with companies in multiple ways—through email, social media, phone, and in...
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Denis Sinelnikov
Sep 23, 20223 min read
How to Successfully Reinforce Your Brand
You’ve done your research. You found your target demographic. You built your brand. You created a logo. You began your digital marketing...
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Denis Sinelnikov
Sep 15, 20223 min read
How to Successfully Network and Sell Yourself
Networking is one of the most important social skills you can build. No matter what your career, having a community of professionals you...
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Denis Sinelnikov
Sep 8, 20224 min read
FORBES Council Feature: Skills Every Marketer Should Acquire In The Next 10 Years
We’re quickly stepping into the future. If we continue to follow the progress we’ve made over the past 20 years, we’re going to see big...
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Denis Sinelnikov
Aug 26, 20224 min read
Top 10 Digital Marketing Trends You Can’t Ignore in 2022
Digital marketing is an ever-changing landscape. From regulations around privacy to the introduction of new technologies, it’s more...
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Denis Sinelnikov
Aug 12, 20223 min read
What Are the Most Essential Marketing Skills a Professional Must Possess to Get Hired?
Digital marketing is a highly competitive market, so having the skills companies are looking for is important if you want your ideal...
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Denis Sinelnikov
Aug 1, 20224 min read
FORBES Council Feature: Creating A Content Strategy That Speaks To The C-Suite
Welcome to the C-suite. If you’re looking for the decision-makers and executives to pitch your digital marketing strategies to, you’ve...
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Denis Sinelnikov
Jul 25, 20223 min read
Grow Your Leads in 2022 and Beyond with These 6 Digital Marketing Strategies
Are you wondering how to bring new people to your website? Do you feel like your newsletters are just landing in the spam box instead of...
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